Svalbard: Land of the Brave®
Svalbard lies somewhere between Norway and the Northpole, and it takes a certain kind of person to find it.

A person who isn’t fainthearted. A person who isn’t afraid of a little ice.

Svalbard isn’t the home of the brave.
It’s where the brave go when they get bored.

Lenticular printing allows us to create hollographic Norhtern Lights that can be removed from magazines and keep as a cool souvenir.

Svalbard is so cold, thar the billboards can’t take so much coldness and most of them get freeze on the out of home activation.

If that wasn’t enough, the coldest bank in the world comes to Chicago as an OOH activation
The Svalbard Global Seed Bank.