Class for Clothes®
Away is not a simple luggage, is like first class for your clothes, because you like luxury, and yout clothes expect no less.
Instagram stories share the luxury to the screen of everyone around.
Airports will feature two OOH activations:
1) Showcase the new Limited Edition Away suitcase, a black and gold edition, only for those who really love luxury.
2) A limited edition Away tag will be added for free to all the other non Away luggages at the airport.